NLOP Introduces Free Poker Content Solution
Allows Web Publishers to add US-legal, Co-branded Poker Tournaments to their Web sites in minutes
Framingham, MA (April 9, 2007) The National League of Poker (NLOP), a division of Power Play Development Corp (PWPY.pk), today announced the immediate availability of its Authorized Tour Stop (ATS) program. This program enables web publishers of any sizes to add free poker contests and promotions to their web site in a turnkey and totally outsourced fashion. The ATS program offers publishers a social gaming solution that will extend the stickiness of their site, enhance their brand and improve the depth of their customer relationships.
"The ATS is a next-generation affiliate program," noted Michael Clebnik, COO of Power Play Development "Everyone wins. The consumer wins cash and prizes without making a wager, the referring site gets new content to drive and retain visitors, and NLOP site gets exposure without spending huge marketing dollars. We feel that empowering communities with social networking applications like our Poker platform is the best way to increase and maintain site visits and user sessions."
"We were really impressed with the NLOP program," said Jeff Thomas owner/operator of
http://www.sportsbuffpub.com/. Thomas, the current president of the Fantasy Sports Trade Association has already implemented the NLOP ATS into his site as a beta client. "The fantasy sports player and online poker player are a synergistic audience" explained Thomas. "It was a natural extension to add free poker to our site and the NLOP ATS made that content addition seamless. We see the addition of free-to-play poker content and contests as a great site extension."
"The ATS program increases the availability of free, legal poker throughout the US," exuded Roy A. Evans EVP of NLOP. "Online poker has already proven to be the Internet's stickiest forms of content. We bring any web publisher the ability to add online poker promotions, extend their brand, drive more traffic, and offer their audience an opportunity to win hundreds of thousands of dollars in cash and prizes."
NLOP is the leading US-compliant poker site on the Internet. The recently enacted Unlawful Internet Gaming Enforcement Act created a radical paradigm shift in the ability for US citizens to play poker online. Many leading Poker sites have blocked any US-based access to their sites. NLOP, which officially launched in May 2006, already has over 80,000 registered players and
offers professional-grade, free Poker with cash and prizes underwritten by sponsors and
advertisers.
To learn more about the multiple programs that are offered visit http://www.nlop.com/
About NLOP
NLOP is a wholly-owned division of Power Play Development (PWPY.PK), NLOP is fast
becoming recognized as the leading web portal for casual poker game-play in the US. NLOP aims to bring fun, free and compelling game play to US-based poker enthusiasts while enabling brands, advertisers and sponsors to interact with this burgeoning demographic.
Contact Information:
Michael Clebnik
COO
1-508-405-2224 ext 224
michael@powerplaydev.com
"Safe-Harbor" Statement Under the Private Securities Litigation Reform Act of 1995. This press release contains forward-looking information within the meaning of Section 21E of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), including statements regarding potential sales, the success of the company's business, as well as statements that include the word ``believe'' or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Power Play Development to differ materially from those implied or expressed by such forward-looking statements.
"The ATS is a next-generation affiliate program," noted Michael Clebnik, COO of Power Play Development "Everyone wins. The consumer wins cash and prizes without making a wager, the referring site gets new content to drive and retain visitors, and NLOP site gets exposure without spending huge marketing dollars. We feel that empowering communities with social networking applications like our Poker platform is the best way to increase and maintain site visits and user sessions."
"We were really impressed with the NLOP program," said Jeff Thomas owner/operator of
http://www.sportsbuffpub.com/. Thomas, the current president of the Fantasy Sports Trade Association has already implemented the NLOP ATS into his site as a beta client. "The fantasy sports player and online poker player are a synergistic audience" explained Thomas. "It was a natural extension to add free poker to our site and the NLOP ATS made that content addition seamless. We see the addition of free-to-play poker content and contests as a great site extension."
"The ATS program increases the availability of free, legal poker throughout the US," exuded Roy A. Evans EVP of NLOP. "Online poker has already proven to be the Internet's stickiest forms of content. We bring any web publisher the ability to add online poker promotions, extend their brand, drive more traffic, and offer their audience an opportunity to win hundreds of thousands of dollars in cash and prizes."
NLOP is the leading US-compliant poker site on the Internet. The recently enacted Unlawful Internet Gaming Enforcement Act created a radical paradigm shift in the ability for US citizens to play poker online. Many leading Poker sites have blocked any US-based access to their sites. NLOP, which officially launched in May 2006, already has over 80,000 registered players and
offers professional-grade, free Poker with cash and prizes underwritten by sponsors and
advertisers.
To learn more about the multiple programs that are offered visit http://www.nlop.com/
About NLOP
NLOP is a wholly-owned division of Power Play Development (PWPY.PK), NLOP is fast
becoming recognized as the leading web portal for casual poker game-play in the US. NLOP aims to bring fun, free and compelling game play to US-based poker enthusiasts while enabling brands, advertisers and sponsors to interact with this burgeoning demographic.
Contact Information:
Michael Clebnik
COO
1-508-405-2224 ext 224
michael@powerplaydev.com
"Safe-Harbor" Statement Under the Private Securities Litigation Reform Act of 1995. This press release contains forward-looking information within the meaning of Section 21E of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), including statements regarding potential sales, the success of the company's business, as well as statements that include the word ``believe'' or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Power Play Development to differ materially from those implied or expressed by such forward-looking statements.
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